Cliively Digital Marketing is a local Google Ads Agency in Memphis specializing in pay-per-click management. With over 10 years of working with Google Ads, we know one thing holds true – marketing online will continue to evolve.
Google Ads can assist your business by connecting your products or services to Memphians and the metropolitan area. Even if your base of operations is in Memphis, you can use Google Ads to explore new opportunities in West Memphis, Arkansas, all the way to Southhaven, Mississippi.
Cliively can assist with localized target audience research about businesses and people in Memphis.
Google Ads Local Service Ads – Memphis
It’s the weekend, and your potential customer’s drain backed up this morning. They need “emergency plumbing services” right now and cannot wait five days for your competition to fix the problem. Local Google Ads Service Ads can get you to the top of the search engine. (Yes, I had to do a frantic Google Search to find a local Memphis plumber to handle this!)
Sometimes, you may not be the first or third call; you may be the last call for someone who requires your services today! Let’s say the ad click costs $100, but that $100 click turned into a $3,000 plumbing service. Your ROI for that one ad click was worth the investment.
Cliively Digital Marketing takes a unique approach to keyword research and building your local service ad strategy – we think like the customer (and sometimes understand what they are going through). Google Ads loves conversion data, so getting those important KPI’s like cost back to Google is our specialty. We can create a data import to assist with optimizing your Google Ads campaigns (Google Ads can get really technical, but we know the technology and possibilities).
Holistic Google Ads Strategy
A holistic Google Ads strategy looks at the user journey overall. It can take a person seven (7) or more touch points to purchase. People use Google search to research before they make a decision. Social media, forums, partner websites, and even word-of-mouth can be a part of those touchpoints.
Holistic marketing strategies consider all these factors and plan strategies to engage with people every step in between.
If you are ready to expand your PPC marketing strategy, contact us to schedule a free consultation.
Memphis is the distribution capital, with a diverse logistics and warehouse environment. It is also poised to become a tech-focused city.
Geotargeting Ads To Memphis
Cliively can assist with hyper-local geotargeting. Need to target users of an event or specific location? We can help create, execute, and analyze a geotargeting strategy.
Do you need to target high-traffic areas or people searching for “adult coffee shops” that serve “real coffee” or “fresh ground expresso”? We know Memphis Streets and Intersections from the roads through Collierville, Bartlett, and Downtown. If your business offers “soul food delivery services to 38116,” we have you covered with creating local ads for people searching right now.
We get specific – down to the language local Memphians use to describe exactly what they are searching on Google for right now!
Local Lead Generation Strategy – Memphis
Let’s get to the nitty-gritty. Local Google Ads Lead generation can be expensive, depending on your industry. Cliively hates wasting money on non-converting clicks and keywords. We are ruthless in optimizing Google Ads campaigns. We use a variety of techniques while managing your local lead campaigns.
You need a return on investment for your marketing dollars. Focus on building your business, not executing your local marketing strategy. Analytics are the core of every decision we make. If you don’t have lead conversion tracking setup, as part of your estimate, included will be a Google Analytics setup to measure crucial key performance indicators (KPI). This will be essential to optimizing your local Google Ads campaigns in Memphis.